Email Marketing

Mailchimp

If you send out mass marketing emails using Mailchimp, you're in luck! We can bring in Mailchimp metrics such as open and bounce rates, click-throughs and much more.

To connect this up, you need a Mailchimp API key -- here are some instructions as per the Mailchimp knowledge base:

1. Click your profile name to expand the Account Panel, and choose Account.

2. Click the Extras drop-down menu and choose API keys.

3. Copy an existing API key or click the Create A Key button.

4. Name your key descriptively, so you know what application uses that key.

Once you have a Mailchimp API key for CampaignAmp...

1. Copy your Mailchimp API key

2. Open your campaign

3. Head to the Marketing dashboard

4. On the Mailchimp module, click the Settings gear

5. Paste the API key in the Mailchimp API key field

6. Save changes

This will associate your Mailchimp account with your CampaignAmp account - and you can choose from any Mailchimp campaign to track in the Mailchimp module settings.